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Sep 27, 2024
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MKTG - 5500 Marketing for Non-Profit Organizations (3) An introduction to marketing concepts and tools and their applications to nonprofit organizations. Compares and contrasts different aspects of non-business and business marketing. Considers the impact of publics and the environment in developing non-business marketing programs. Equivalent to MKTG-580. Prerequisite: take MKTG-2100 .
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